Odds On: The Making of an Evidence-Based Investor

New Book Reveals Academic Evidence Impacting Investment Revolution and How It Will Better Serve an Investor

If you’re free from the fear and complexity of investing, what could you do with all of the time you used to spend checking on and worrying about your investments? Can you move beyond decisions based on anxiety and confusion? Armed with evidence-based knowledge, you can manage wealth in ways that lead to greater success and a richer life!

Matt Hall is very familiar with the underbelly of the investment industry, including the fear and disillusionment among investors. He’s also been lucky enough to work alongside some of the brightest minds in finance, and developed the foundation to further explore the emerging strategy of evidence-based investing. Such strategies involve research, data, and logic, and the purpose gained by personal reflection on what money and success truly mean.

Now urging a transformation in the industry, Hall, the President and Co-Founder of St. Louis-based Hill Investment Group, has produced a fresh, new guide helping modern investors implement a unique approach to investing built on a dual foundation of knowledge and purpose. This upcoming book, Odds On: The Making of an Evidence-Based Investor (Greenleaf Book Group, April 2016), is part memoir, part manifesto and part strategy guide, and provides personal stories and anecdotes that make financial topics truly relevant and easy to understand.

“Most financial institutions today don’t want you to know how to put the odds on your side. If you know the secret, you will leave them because you won’t overpay them to underperform any longer,” says Hall. “Odds On debunks common trends and highlights damaging habits as it educates readers how not to gamble with their savings.”

Using real-world examples and thought-provoking firsthand narratives, Hall offers investors a much smoother ride on the road to long-term wealth. He wants investors to use data and academic evidence to build their portfolios, and to encourage clients to hold their investments for the long term. Odds On also guides readers toward putting such unique, proven advice into practice, and includes such themes as:

• Why investors need to self-educate before they delegate
• Top questions to ask advisors before you hire them
• That your investments tell a story:  what’s yours?
• What Wall Street is not telling consumers about our investment system
• The pitfalls of trying to outsmart the market
• Skipping distractions by embracing evidence-based investing
• Understanding the concept and value of the evidence-based investor “premiums”

About Odds On, Carl Richards, The New York Times “Sketch Guy” and author of The Behavior Gap, recently said, “This is not a book… it’s a gift for every investor who has ever wondered if there is a better way!”

Matt Hall is the President and Co-Founder of Hill Investment Group with offices in St. Louis, MO and Houston, TX. He is the lead on all strategic matters — crafting the firm’s vision, establishing its exceptional standards, and managing key relationships. Hall is forever a student of his craft and has attended the highest level of training and education tied to investment theory and practice. What’s more, Hall has led many training programs for top advisors, and founded a peer group of hundreds of advisors, called Evidence-Based Advisors, from the U.S., UK, New Zealand, Australia, Belgium, and Canada.

Hall graduated from the University of Missouri, Columbia with a bachelor’s degree in English literature. He and his wife, Lisa, have a young daughter who is the star of their lives.

Learn more about Hall at matthallbook.com and connect with him on LinkedIn and Twitter.

Odds On is currently available on 800 CEO Read, Amazon and other fine booksellers.

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